How to Maximize Your SEO
They look similar, but SEO (search engine optimization) means making small changes to your website that might help it naturally show up in search results.
Meanwhile, SEM (search engine marketing) means paid search ads like Google Adwords.
To maximize your SEO power, here are some tips:
• Choose a domain name that’s easy to read and descriptive.
• Be sure that your page title is unique and accurate, and sums up your business in a short, info-rich phrase.
• Write different descriptions for each page, especially if you have a lot of pages.
• Make subpage URLs easy to read: yourdomain.com/mysubpage
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