Download your free SEO Copywriting Guide below this article!
Is improving your search engine optimization your main goal? You’re not alone because 61% of marketers agree. SEO is an equalizer when you understand how to use it properly.
However, it’s also a complicated, saturated market where some strategies aren’t as effective. The good news is that SEO copywriting is a surefire way to boost website traffic.
It’s because SEO copywriting appeals to both the search engines and humans. Content writers that place them naturally in the text will rank highly on Google. And, as this engine processes 1.2 trillion searches worldwide per year, this is bound to result in website traffic.
How Can You Get A Slice Of The Pie?
The answer is with well-researched, organic content. That’s how you are determined as a relevant provider of added value. Here are a few options if you’re looking for inspiration.
It’s essential to include the keyword or phrase within the title. The closer it is to the tag, the more weight it has with search engines. Also, you want to add modifiers to rank highly for long-tail keywords. In a saturated market, extra words and numbers can help you stand out from the crowd.
Lights, Camera, Action
A video is engaging, exciting and full of info. For this reason, it’s an SEO copywriting must. When the audience enjoys the content, they stay on the page longer and boost your ranking.
Nobody has time to read reams of text. Readers want to pick out the info to tailor the experience. Subheadings break up the content so that it’s easy to consume and digest.
Download your free SEO Copywriting Guide here!